A couple of weeks ago, Netflix announced it had acquired the film rights to Phil Knight’s 2016 New York Times bestselling memoir, Shoe Dog. Academy Award nominated producer Frank Marshall will be heading production, alongside Emmy Award winners Scott Alexander and Larry Karaszewski, who’ll be in charge of the screenplay.
It’ll be a welcome reunion for Knight and Marshall, who originally met on the set of 1985’s Back to the Future, the cult classic that introduced us to the Nike MAG, a self-lacing high top that wouldn’t see a public release until 2011.
On the heels of this news, we travel back to a 2011 feature by NPR, then celebrating the 40th anniversary of the Nike Swoosh. Although only a couple of minutes long, they speak about the logo’s origins with its designer, Carolyn Davidson.
A college student struggling to pay classes when hired by Knight, Davidson’s story is an impactful tale into the unexpected places your work might go and the paths you may one day cross again, years into the future.
Said Davidson of seeing her creation four decades later, “When I see it on TV – and I turn on a game and both teams are in Nike, I mean, I just get a good feeling. Or if I turn a corner and run into a billboard, or if I watch the Olympics – I mean, it’s just a good feeling inside.”
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